Ikechukwu Jay Okonkwo is a Creative Director, Senior Video Editor & Cinematographer working nationwide for artists and brands with a small, elite team.

Nigerian-born, UK-raised, and shaped by a West African upbringing, Jay brings a distinctly global visual language to every frame. With a background in architecture, his approach to cinematography is structural, intentional, and deeply aesthetic.

Over 8+ years and 1,200+ completed projects, Jay has built a reputation as one of Canada's sharpest creative directors — spanning music video direction, brand campaigns, and high-output YouTube channel production as Senior Editor at Creator Mill.

As Senior Editor at Creator Mill, Jay edits The Space Race (900K subscribers) and The Tesla Space (539K) — more than 1.4 million subscribers combined.

His music videos — for artists including Asuquomo, Queenyy, SVLM, Gwan and DMANI — have been featured in Exclaim!, American Songwriter and SHIFTER Magazine. Asuquomo's “Don't Be Scared” — which Jay co-directed, shot, edited, and graded — was an Official Selection at five international festivals in 2021, including the Munich Music Video Awards and the Bogotá Music Video Festival.

Jay is also a proud mentor at the AfroCulture Initiative's Cultivating Legacy program, giving back to the next generation of Black and African creatives in Canada.

Have an upcoming project? Get in touch.